CF White Author – Hocking Design

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CF White Author

Hocking Design / CF White Author

C F White Author Urban Stationery Design

C F White Author Romantic Roller Banner Design

Photo of C F White with all the printed materials at an event

CF White Author

Branding

C F White is an author in need of a rebrand. C F White writes about romance in an urban setting so I developed the brand to reflect this.

To keep the logo personal I created it in a signature style with a touch of the romantic to speak to the genre of the books. The rest of the brand grew out of this concept, using a mixture of urban images & the graffiti style heart to compliment the logo.

I then took this style across the stationery, website, flyers & a roller banner.

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