Biotiful Dairy

Updating brand assets

Following an update in packaging style Biotiful Dairy wanted to update their brand assets.

To match the flat, simplistic style on the packaging & the mountains that feature across their assets were first updated. Then some options were explored to create a more polished way to highlight the pull out text which would replace their existing brush stroke.

The next stage was a two part social media brief. They requested some social media templates. These needed to be simple enough for current staff to update whilst maintaining a consistent brand on social media. I created three easy-to-use templates in three different colours, as it is their colours that really make them stand apart from their competitors. Using the same thought process & style I then produced a series of illustrations for their Instagram channel.

The last part of the brief was to update the PowerPoint with content & divider slides. I used some of their new imagery to help bring it to life.